Launched near the end of October, the new Walton County Tourism website – www.WaltonCountyFLTourism.com — provides an insider’s look at much of what it takes to keep everything running smoothly when it comes to the county’s number one economic driver. Serving as a one-stop hub, it shares many of the services and resources that help shape the local brand identity. It also provides insight on all the diverse efforts of the county’s tourism department, including ongoing programs and beach maintenance projects.
For starters, the site is a great place to get to know a little more about some of the incredible people dedicated to promoting this destination. With countless years of combined experience, the Walton County Tourism team handles everything from marketing to community improvement initiatives. They create a seamless community out of the 16 beach neighborhoods of South Walton and the municipalities just north of the Choctawhatchee Bay.
A true village mentality applies here, as locals and partners are offered ways of promoting themselves to the collective target visitor audience. Through Co-Op Partner Advertising Sales, the Tourism team forges strong partnerships with area entities, enabling them to cross-pollinate their promotional efforts. Organizations, businesses, or events can arrange to have listings on the VisitSouthWalton.com site and attach themselves to destination advertisements – thereby showcasing many of the activity and accommodation offerings that draw visitors to the area.
Annual programs promoted by the Tourism team include the celebration of people whose work has a meaningful impact on the local communities. The site details recognitions such as the Artist of the Year and the Perfect Awards, including background on past winners.
You can also find some of the most recent updates on tourism in Walton County and the positive impact it’s having on our community. Research and reports keep everyone up to date on the essential strategies that preserve and promote Walton County as a desirable travel destination.
From a beach operations standpoint, the new site allows you to familiarize yourself with information such as regional access points for the beach and bay and current efforts to enhance those accesses. You can also get a better understanding of all the work that goes into maintaining beach safety – from rip current overviews to the colored flag system for surf conditions. The team’s efforts even cover education about sea turtles who come to nest in the local dunes.
Altogether, this user-friendly new site creates a general appreciation for the uniqueness of Walton County, as well as the level of dedication that’s involved in sharing it with the rest of the world. Visit WaltonCountyFLTourism.com to learn more about listing your business, organization or event and possibly becoming a partner.